Strategy
Local SEO, Service Positioning, Visual Service Presentation, Enquiry Flow
Duration
12 Weeks
Service
Web Development, SEO
thefauxstudio.com.au
The Faux Studio Website & SEO Case Study

Overview

The Faux Studio is a Toowoomba faux floral studio offering premium hire florals, custom designs, keepsake bouquets, and installations for weddings, events, and corporate spaces. The project goal was to improve search visibility and present the brand with warmth, clarity, and trust. Just Digital Gurus delivered web development and SEO focused on service discovery, visual presentation, enquiry pathways, and local relevance. The improved digital presence helps The Faux Studio attract aligned clients, explain its value clearly, and support stronger booking enquiries.

Challenges

  • Presenting faux floral hire as a premium and realistic alternative
  • Improving search visibility for Toowoomba wedding and event floral terms
  • Organizing wedding, event, corporate, and keepsake services clearly
  • Building trust with couples and clients comparing floral hire options
  • Creating enquiry paths that feel simple, warm, and low-pressure

Results

+51%
Growth in organic visits to floral hire service pages
+39%
Increase in wedding and event enquiry form starts
+32%
Improvement in engagement across gallery and pricing guide pages
★★★★★

The website now explains our floral hire experience with more warmth and confidence. Just Digital Gurus helped us improve visibility while keeping the brand honest, clear, and easy for clients to connect with.

Founder, The Faux Studio

Your website might be losing leads in 3 places.

Pick one and we’ll show you the biggest quick win.